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Reebok Flash Pop Up Store

NEW YORK, NEW YORK

Interior Design / 3d Visualization

In collaboration with Formavision, VERSA assisted with the design the first pop-up store for Reebok in the Bowery district of NYC.  We created a 3D model to layout the geometric graphics to create perspective illusions.  Simple shapes appeared to shift and transform as shoppers moved through the store.

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